If you’re looking for more principles of human psychology that will make your interactions with customers more epic, you’re in the right place…

— GET ACCESS TO THE LIBRARY OF BIG BRAND BREAKDOWNS

Those lump + bumps on the customer journey are causing your prospects to get further away from the action you want them to take.

Whether it’s added skepticism.

Or unexpected distractions from your main CTA.

So they’ve delayed their decision making process. And that means they’re taking longer to convert (if they don’t get hijacked by your competitors).

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⚡ Get at least one fresh breakdown video each month (and, yes, I am taking requests)

No third party BS round here. Your info’s safe with AWC.

Now go make a cuppa, then check your inbox. Within half an hour you’ll get your first drop of The Sandpaper Project.

“This resource is so fucking good.”

Oana Leonte, Founder of Unmtchd Brands
(ex-marketing director at Puma, Disney + Warner Bros)